Sunday, April 13, 2008

Red Shirt Phenomenon

A great way to drive traffic to a site about web site statistics. Don't miss the powerpoint slides.
Analytics according to Captain Kirk

...One of my favorites is an analysis of the Red-Shirt Phenomenon in Star Trek.

What? You don't know about the Red Shirt Phenomenon? Well, as any die-hard Trekkie knows, if you are wearing a red shirt and beam to the planet with Captain Kirk, you're gonna die. That's the common thinking, but I decided to put this to the test. After all, I hadn't seen any definitive proof; it's just what people said. (Remind you of your current web analytics strategy?) So, let's set our phasers on 'stun' and see what we find...

seen via B12 Solipsism

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